About Us


Herff Jones is proud to be the exclusive provider for the Varsity Spirit Championship Jewelry and reserves the rights to use the official championship logos. This special site, Team Jewelry, is a place for Varsity Spirit Champions to purchase their event championship rings and/or purchase a custom championship ring designed for their gym or team. These rings are a symbol of the celebration of the champion’s achievements!

Varsity Spirit and Herff Jones are both part of Varsity Brands. Varsity Brands elevates the student experience in sport, spirit and achievement.

Varsity Spirit has been the driving force in making cheerleading the dynamic, athletic, high profile activity it is today. By combining high energy entertainment with traditional school leadership, this organization has driven the development of an international phenomenon that now not only includes millions of young Americans, but also a rapidly growing number of participants worldwide.

Varsity Spirit is comprised of the leading organizations and brands in the various cheerleading segments, including its educational camps and clinics, competitions, and uniforms.

While Varsity Spirit's heritage is rich and its traditions renowned, it continues to be the innovative global leader in growing cheerleading's influence and profile. The organization's commitment to the health and well-being of the young people who participate is embedded in its high-quality educational curriculum and its leadership in establishing instructional safety standards.


Herff Jones has a rich history - a history that is also one of growth. Harry Herff and Randall Jones, who began their business in an old fire engine building on Capitol Avenue in downtown Indianapolis, founded Herff Jones in 1920. The company started out manufacturing class rings, medals, pins and other emblematic jewelry. Back in the 1940s, Herff Jones manufactured bullet dies for the war effort and was later commissioned to produce the Bronze Star.

Over the years, the company has added yearbooks, graduation announcements and accessories, diplomas, caps and gowns, diploma frames, class rings, championship rings and educational learning materials to the list of products it manufactures.

With manufacturing facilities across the United States, Herff Jones serves thousands of colleges, high schools, middle schools, grade schools, churches, commercial firms, sports teams, movie studios, cheer and dance gyms and even courtrooms across the country.

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